SAYSO

Always Goes Down, for Aussie Hair

The Brief: Aussie Hair want to relaunch their "3 Minute Miracle" range with a fun and playful campaign made for modern, young women. Famous for the freedom their products provide, this campaign concept must stand out from the sea of same-old-boring haircare ads and spark brand awareness.

Introducing Always Goes Down for Aussie Hair, by SAYSO...

๐Ÿ† More of my creative work...

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Hand Drawn Tales, for Coca-Cola
Coca-Cola call for creative to inspire a kinder, caring future. See Hand Drawn Tales โ†’
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Stay Sharp App, for Gillette
Gillette need a way to nudge men into changing razor blades more often. The idea must influence behaviour and intercept routine... See Stay Sharp App โ†’
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Yes You Can, for Pringles
Pringles need whismical words to shift the consumer mindset of their product from being a "premium purchase" to an "everyday purchase". See Yes You Can โ†’
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Escape, for Calvin Klein
An iconic ad for an iconic brand... See Escape โ†’
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He Is Human, for Lance Armstrong
The greatest cyclist, the scapegoat, or both? See He Is Human โ†’
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OG Energy, for Nescafe
Nescafe want their instant coffee to be the most desired drink in the eyes of young UK consumers. See OG Energy โ†’
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1 in 3, for UN WOMEN
UN Women want a message which will help end gender-based violence. See 1 in 3 โ†’
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V Free, for Vodacom
Vodacom need new ways to convey value & re-engage with the people of South Africa. See V Free โ†’
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Letcoin, for Gillette
Gillette ask a tough task of making the buying experience of shaving products more exciting, enjoyable, & memorable... See Letcoin โ†’
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Don't Let Your Boys Sweat, for Bonds
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[*NDA*], for GSK
๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค
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[*NDA*], for Kantar
๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค
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[*NDA*], for Procter & Gamble
๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค๐Ÿค
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Look I Am Your Father, for Volkswagen
Volkswagen's latest Star Wars Ad is great but could be greater. And truer. So I've made it both... See Look I Am Your Father โ†’
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FOBO & The Goatest, for Old Spice
Old Spice need a hyperbolic, metaphoric campaign for their greatest product ever... See FOBO & The Goatest โ†’

SAYSO is an indie artist acknowledging the Wurundjeri People and Kulin Nation as the rightful custodians of the Land: always.

SAYSO

half of all i write is fiction and the rest i just make up...

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